Paul poiret fashion designer

Paul Poiret 20 April — 30 April , Paris, France [ 1 ] was a French fashion designer, a master couturier during the first two decades of the 20th century. He was the founder of his namesake haute couture house. Poiret was born on 20 April to a cloth merchant in the poor neighborhood of Les Halles , Paris. In , Poiret moved to the House of Worth , where he was responsible for designing simple, practical dresses, [ 2 ] called "fried potatoes" by Gaston Worth because they were considered side dishes to Worth's main course of "truffles".

Paul poiret brand

When there are low fellows who run after our sledges and annoy us, we have their heads cut off, and we put them in sacks just like that. Poiret established his own house in In his first years as an independent couturier, he broke with established conventions of dressmaking and subverted other ones. Poiret designed flamboyant window displays and threw sensational parties to draw attention to his work.

His instinct for marketing and branding was unmatched by any other Parisian designer, although the pioneering fashion shows of the British-based Lucile Lady Duff Gordon had already attracted tremendous publicity. Asquith , invited him to show his designs at 10 Downing Street. Jeanne Margaine-Lacroix presented wide-legged trousers for women in , some months before Poiret, who took credit for being the first to introduce the style.

Poiret's house expanded to encompass interior decoration and fragrance.

Paul poiret kimono

Madame Poiret herself luxuriated in a golden cage. Poiret was the reigning sultan, gifting each guest with a bottle of his new fragrance creation, appropriately named to befit the occasion, "Nuit Persane. A second scent debuted in — "Le Minaret," again emphasizing the harem theme.